“When things get too complicated, it sometimes makes sense to stop and wonder: Have I asked the right question?” – Enrico Bombieri
What does it take to start your own business? Less than you think…
1. Create something other people want or need. (If you don’t know, test ideas in low-risk ways until you find something that works.)
2. Attract the attention of prospects, and make them interested in learning more about what you’re offering.
3. Encourage your prospects to trust you enough that they give you money in exchange for your offer.
4. Deliver the value promised in a way that makes your customers happy.
5. Collect more money than you spend, and enough to sufficiently compensate you for the time/energy/money invested.
That’s it. Those are the Five Parts of Every Business. Anyone who tells you entrepreneurship is more complicated than this is either trying to impress you or sell you something you don’t need.
What’s holding you back from getting started right now?
Did you know both of my books are available as audiobooks? Think of them as very inexpensive course versions of the book. They're perennial bestsellers on Audible.com, and The Personal MBA was recently honored at the Audie Awards, the "Grammys" of the audiobook industry.
Even better: you can get one of my audiobooks for free if you don't yet subscribe to Audible. Click here for details.
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